Sunday, February 28, 2016

Improvement Plan






This blog has been mainly dedicated to topics around communications.  There are many ways to improve this blog and others to make it more engaging.  As proven by Instagram, people love pictures and videos.  As I delve deeper into blogging, I will start to collect and create more meaningful content including videos, especially since they are so easy to create these days.  As we have learned over the course of this class, content is king. 

Successful bloggers use a mix of time, dedication, passion, and effort (Shur, 2012).  Personally, time is the hardest part to carve out, but blogs are important to build a personal brand or to curate content.

Another change I would make would be to create a keyword strategy.  I would have spent more time making sure the correct search terms were in place so people could find this blog (Hou & Gilbert, n.d.).  Once I shift it over to a personal blog I will share it across my social platforms and use keywords to others can find it.


Finally, I would also create a theme and name that is a bit more personal.  I chose this one to make it more professional for my class, but once it is over I will shift it into things that interest me, such as fashion or charity events where I am a speaker.  I will ensure it is consistent with whatever direction I take


Communication 565 has allowed me to carve out time to create the blog, and I hope to continue to do so once the class is over.  I have thoroughly enjoyed this class and a bit sad to have it come to an end.  Best of luck classmates.

References

Hou, Z., & Gilbert, M. (n.d.). 9 Ways to Improve Your Blog from Beginner to Advanced. Retrieved from Convince and Convert: http://www.convinceandconvert.com/content-marketing/9-ways-to-improve-your-blog-from-beginner-to-advanced/
Shur, D. (2012, September 25). Seventeen ways to Improve your Blog- Case Study. Retrieved from Moz.com: https://moz.com/blog/seventeen-ways-to-improve-your-blog-case-study



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